Tour Guide in Thailand

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1. Gender *

Male
Female
2. Age *
3. What is the highest level of education that you have obtained? *

No formal education
Primary and elementaty school
Secondary/high school
College and university
Postgraduate
4. Marital status *

Married
Single
Divorced
Widow or widower
Other
5. what is your current employment status? *

Business person
Civil servant
Teacher/student
Housewife
Retired
Clerk/white-collar worker
Blue-collar worker
Unemployed
Other
6. Monthly income BATH (approximately £1=50 bath,USD$1=30 bath,1euro=45 bath, AUD$=28 bath)
7. Which continent are you from? *

East asia
Europe
The Americas
South Asia
Oceania
Middle East
Africa
Other
8. What was the purpose of you trip? *

Vacation/leisure
Business
Attending a convention/meeting
Honeymoon
Visit friend
Other
9. On this trip, I travelled with: *

Nobody dlse
Friends
A boyfriend/girlfriend
Husband/wife
A family member
Other
10. Number of traveling parners *

1
2-4
5 or more
11. The average of length of travel *

1-3 days
4-6 days
7-9 days
more than 9 days
12. How many times have you travelled using a package tour before *

Never
Once
2-3 times
4-5 times
6 times or more
13. I bought package tour from *

My country
In Thailand
Other

	Very unimportant	Unimportant	Nether important or unimportant	Important	Very Important
Tour guide have professional skills in presentation
Tour guide is briefing visitors on daily itineraty
Tour guide inform visitors about destination's customs
Tour guide inform visitors about safety regulations
Tour guide introduce visitors to reliable shops
Tour guide is communicate well
Tour guide handling customer complaints well
Tour guide have knowledge of the destination's culture and history
Tour guide have knowledge of local people's lifestyle
Tour guide have knowledge of tourist attractions
Tour guides pay attention to detail
Tour guide appear well train for his/her job
Tour guide able to solve problems
Tour guide have generate friendly atmosphere
Tour guide honest and trustworthy
Tour guide is respect tour members
Tour guide is confident
Tour guide is friendly
Tour guide is willing to help tour members
Tour guide have sense of humour
Tour guide appear neat and appropriate in dress
Tour guide is punctual
Tour guide is polite

	Very dissatisfied	Dissatisfied	Neutral	Satisfied	Very Satisfied
Tour guide had good presentation skill
Tour guide brifed us on the daily itinerary
Tour guide informed about destination's customs
Tour guide provided clear information on safety regulations
Tour guide introduced us reliable shops
Tour guide communicated well
Tour guide was capable of handing customer complaints
Tour guide had knowledge of the destination's culture and history
Tour guide had knowledge of local people's lifestyle
Tour guide had knowledge of tourist attractions
Tour guides paid attention to detail during tours
Tour guide appeared well trained for his/her job
Tour guide was able to solve problems
Tour guide genereted a friendly atmosphere among group members
Tour guide appeared to be honest and trustworthy
Tour guide was respectful towards tourists
Tour guide was confident
Tour guide was friendly
Tour guide was willing to help tour members
Tour guide showed sense of humour
Tour guide appeared neat and appropriately in dress
Tour guide was punctual
Tour guide was polite

	Very dissatisfied	Dissatisfied	Neutral	Satisfied	Very Satisfied
The tour guide was provided in the way I had expected
I could trusted that the tour guide would solved my problem
Tour guide have good time management
In case of delay in the time set. I was notified in advance
Tour guide respond promptly to tour members' requests
The tour guide showed a lot of willingness to help
The tour guide was ready to respond to my request
I felt that the tour guide was dependable
I trusted the tour guide
The tour guide related to me courteously
Tour guide has knowledge regarding the destinations and skillful group leading
Tour guide give personal attention to tour members
The tour guide treated me in a caring and considerate fashion
I sensed that the tour guide was truly interested in sloving my problem
Tour guide showed understanding toward my specific needs
The tour guide appearance was not neat and professional
The instructions given by the tour guide were clear and understandable

17. How the tour guide have an influence on your experience? *

Very negative
negative
No effect
Positive
Extremely positive
18. On a scale of 1 to 10, Where 1 is poor and 10 is excellent, how would you rate the service quality of tour guide on this trip? *
19. Will you buy package tour next time you visit to Thailand? *

Definitely
Maybe
No
Not sure
20. Reason why decided to buy package tour to Thailand

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